Resume

Work
Experience

2021 - Present

Create and manage visual brand standards
Collaborate with marketing team to conceptualize materials for both digital and in person events
Design brochures, flyers, posters, packaging, and point of sale display boards
Design templates for social media use
Storyboard visuals for short form video content

2021 - 2025

Supervise and delegate tasks to the internal marketing team, optimizing workflows, and reducing project turnarounds by 30%
Align marketing priorities and strategies through regular collaboration with the executive team
Manage relationships with external vendors to optimize website performance and SEO initiatives
Spearheaded a new email marketing strategy resulting in a 300% increase to website traffic and 20% increase in conversions
Enhanced visibility and user engagement by maintaining and updating web content
Partner with marketing, sales, and operations teams to design and execute strategic initiatives
Create targeted messaging and collateral
Direct the design of print and digital collateral to enable sales success
Collaborate with subject matter experts to develop impactful content
Maintain and update the Engage website using WordPress; manage internal communications and product updates
Coordinated the production of branded merchandise and print collateral with external vendors

2019 - 2020

Created layouts for text focused emergency response resources
Designed flyers and brochures distributed to communities impacted by oil & gas activities
Updated documents based on project manager and client feedback

2010 - 2019

Managed a team of 2 - 6 people in the digital press department
Coordinated production workflow of photobook/order fulfilment products
Maintained two HP5500 digital printing presses and trained new staff on operation and basic maintenance
Produced high quality printed products including colour matching to approved proof

2010

2010

Jason Lang Scholarship recipient

Graduated with honours